My Story

My story

Big dreams, salty skin, and businesses that feel like freedom.

I’m Kietah — part strategist, part surfer, part stand-in CEO.
I help business owners build, grow, or step back from their brand with ease, clarity, and more space to breathe. Because running a business should expand your life — not consume it.

    98%

    Happy Customers

    12

    Years of
    experience
    MY STORY

    I’ve always had a thing for

    ideas that go somewhere and solve something.

    I started my first business in my early 20s — and sold it. Not because it failed, but because it worked. That experience gave me the confidence (and lessons) to help others do the same.
    Since then, I’ve:

    • Helped founders simplify and scale their operations
    • Stepped in as a stand-in CEO so visionaries could actually rest
    • Created content campaigns for global tourism brands
    • Worked across industries from eCommerce to education to iOS apps
    • Supported 40+ retreats and resorts with marketing strategy and storytelling

    But I never lost sight of why I do it. I want business to feel lighter — for me and for you. Less frantic. More fulfilling.

    Why I Care (and Why I’m Different)

    I’m not here to hand you a five-year plan and walk away. I’m here to get in it with you. I know the overwhelm of trying to be everywhere at once — and I also know the power of pausing, zooming out, and making smarter, calmer moves.

    • I blend systems with story.
    • Data with depth.
    • Structure with softness.
    WORK WITH ME
    An inbox you’ll look forward to

    Insights, shortcuts, and business ideas — straight from my notebook to your inbox.